Turn your reach into income.

No. contentmarkt is for people with real reach, credibility or social closeness. That can be a large community, but just as well a small, active niche where people genuinely listen to you. What counts is not your follower number, but whether you can make a brand visible in a credible way. We especially want to support and encourage people who are only just starting with social media to take that first step.

Not always. Some campaigns look for people who produce their own content, for example a short video with the product. Other campaigns provide finished content that you simply share on your profile. For every campaign you see up front what is expected, and you pick what fits you.

contentmarkt works where you are already active, for example on TikTok or Instagram. You connect your profile and keep full control over what you post and when.

Yes, at any time. You decide for yourself which brands and campaigns fit you. There is no obligation to accept a campaign, and turning one down has no downside for you. That is how your profile stays credible.

You are paid per 1,000 views, so what you earn grows with the reach your content actually achieves. How much you get per 1,000 views depends on the campaign, the task and the format. Before you accept, you see what is expected of you and what you can earn for it. So you never enter a campaign on unclear terms.

Yes, the campaign budget is the upper limit for everyone taking part together. It is handed out in the order in which views are settled: as long as budget is left, your full rate per 1,000 views is credited to you, with no pro-rata cut. Once the budget is used up, the campaign ends and further views are no longer paid. So anyone joining late can come away empty-handed.

You keep the rights to your own post. contentmarkt only gets the simple right of use it needs to run the campaign, check your post, measure views and settle payment. The brand gets no right of use without a separate written agreement with you and contentmarkt. If you share material the brand provides, the rights to that material stay with the brand, and you use it only for that campaign.

Yes. contentmarkt is for creators who act as a business; you confirm this when you sign up (creator terms § 1 (6)). Before we set up your payout account, you confirm it once more explicitly. What this means for you in tax terms is best clarified with your tax advisor.

For you as a creator, signing up is free. You can join campaigns and submit posts without fee consent. In Payouts, we separately ask for your express consent to a platform fee of 18%. The fee is only deducted when you cash out, and only from earnings from posts you submit after your consent. Credit from earlier posts is paid out without the fee. The fee and the consent currently apply only if your billing address is in Germany. You see the deduction and the amount you will receive in your account before every cash-out.

Yes. Campaign posts are advertising. Label them clearly with the German word “Werbung” or “Anzeige”, ideally right at the start; “#ad” on its own is not enough. That responsibility is yours; contentmarkt does not check the label.

You sign up for free, connect your TikTok or Instagram profile and see which campaigns are open. For some you can start right away; for others you apply and the brand decides whether you take part.